In my life I have always been a huge fan of sports and in my adult years I grew to love fitness challenges and the industry as a whole. That high level of love for amazing brands with new fresh ideas helped me to work with and on some very cool projects.
From designing books for the Spartan Race, creating a brand for a fitness streaming platform at QLive Sports, leveling up a social fitness network brand into a great event for Team Dangerous, and helping a thriving crossfit gym called Brick in NYC to design interesting events and various items for that.
Of course it all stems towards my love of hockey when I was the brand designer and consultant for Lululemons sponsored event called the Empire State Hockey Tournament. Plus countless small design projects for teams I have coached.